Hi, I’m Princess,
A product manager with a passion for cooperative business models.
I’m on a mission to empower Indonesia’s cooperatives and SMEs to succeed in the digital age.
With over 6 years of experience shaping successful digital products for global B2B and B2C market, I now apply this expertise to empower co-operatives and SMEs through training, consulting, and public policy advocacy.
Product Portfolio
I have led and shipped complex product initiatives in merchant-facing B2B, customer-facing B2C, and internal-facing tools, as well as technical products (Search & Recommendation).
Please find a few scopes that I have covered in the past few years.
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eCommerce Product: Homescreen, Merchant Discovery, Search & Search Results, Merchant Menu & Product Detail Page, Cart, Checkout, Order Tracking Page, Incentive Experience, Reorder Page, Delivery Mechanics (ASAP, Pick Up, Scheduled).
Community Product: Article page, comments section, reputation mechanics, user profile.
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New Product Development to capture growing interest — 50k MAU organic in 2 months.
Increasing order frequency: Getting customers to order from both Restaurants & Supermarkets on food delivery apps. -
Menu & Catalog Self Service
Incentives Creation Internal Tool
Store management tool (opening/ closing time, store layout, reporting/ invoicing)
User Management
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Search engine
Product Recommendations
Live Podcasts
Various internal services related to cart calculation, incentives attribution, etc.Item descriptionItem description
Workshops, Talks, Facilitation
Please find recent workshops, talks, and facilitation here. In 2024 and early 2025, I would be focusing on preparing cooperatives to move to the new IFRS for SMEs Accounting Standards (SAK-EP).